Originally posted on Gigaom:

The Bring Your Own Device (BYOD) movement has gained unstoppable momentum. And thanks to the burgeoning mobile app market, employees have high expectations for these tools. They want an attractive user experience tailored to their devices. In other words, companies need to invest in building apps, period.

During my two decades of working in enterprise IT, I’ve observed the client-server revolution, the internet explosion and the service-oriented architecture (SOA) boom. Despite all the buzz around cloud and big data, I believe mobile will dominate enterprise IT transformation over the next decade and help to shape those other two trends. Our company, Layer 7 Technologies, and competitors such as Apigee and Mashery, are providing API management solutions to support mobile integration for the consumer app market. I believe that BYOD will spark an ever greater demand for API management to address enterprise mobile apps.

I’ve seen some companies try…

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