Many video curation startups do away with the old-fashioned programming guide to help users find TV shows and online clips. Turkey-based Woisio, which launches its private beta Monday, takes a little bit of a different approach: it keeps the guide – but gets rid of the schedulers.
Woisio wants, instead, to use game mechanics and collaborative filtering to compile a new set of channels, and, in turn, get rid of the traditional middlemen. “Media shouldn’t be mediated,” said the company’s founder Mujdat Ayoguz when he stopped by our office a few weeks ago.
Here’s how Woisio works: The platform offers viewers a number of different channels, called “stages”, including comedy, style , music, politics and so on. Each of these channels is programmed to show clips at a certain time, but users can skip forward or go back and catch up on past programming. There are also local stages, so…
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