Stowe Boyd on why the future of work is cooperative
“… On the topic of change Stowe compares the movement needed inside companies to that of a complex contagion that needs a high level of advocacy to reduce the risk. Most probably, changes are sparked by what happens outside the organisation (at the edge) starting with individuals that have high betweenness. To him, all change starts at the individual level, a characteristic even more important in a fast-and-loose model.
So where should companies start? They should find the positive deviants, those already changing towards a future model, and involve them in figuring out how to build that positive contagion throughout the organisation.
Which leads us to question number two: the role of leadership. In Stowe’s view the role of the leader is to find those positive deviants and encourage those behaviours and change. …”
Wishful thinking, not happening any time soon I’m afraid.
As I’ve shared here before, about a week ago I participated in the Social Now event where I got the opportunity to finally meet face-to-face Stowe Boyd, one of the best thinkers about the future of businesses and work.
Stowe did the closing keynote of the event and if you want a summary & tweetable version of his talk it would be something like this:
“The future of work is cooperative and we don’t have the right tools yet”
Let me try and explain why: the world has changed. Radically. Permanently. Stowe, as other great thinkers like John Hagel, believes that we are not, economically nor financially nor as a society, going through some sort of phase that will sooner or later go away, and put us back on track from where economies were before the financial crisis.
We now live in a VUCA –
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