Is the Internet a Mob Without Consequence? – NYTimes.com
The immediacy and fast pace of the Internet can be magical. But when someone makes a comment that the masses disagree with, a mob with 140-character pitchforks can develop in seconds and the Internet can become terrifyingly bellicose.
We saw this happen late-last week when Justine Sacco, now the former communications director for InterActiveCorp, better known as I.A.C., tweeted: “Going to Africa. Hope I don’t get AIDS. Just kidding. I’m white!” before boarding a flight to Africa from London.
The response on social media came quickly. And the speed with which it turned ugly was even scarier.
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