Going Beyond ‘Bolt-On’ Digital Transformation

“Bolt-On Digital Transformation” is not enough, here’s why.

On Digital Strategy | Dion Hinchcliffe

Much has been made recently of the imperative to fully transition our businesses into the modern digital world. It now hardly needs to be said at this point. There is even some encouraging news for traditional enterprises: The latest data from Forrester shows that companies are indeed at long last making digital transformation a top priority, with 74% of executives saying that they currently have a strategy to get there.

Yet “having a digital strategy” can also mean just about anything, depending upon who you ask. At this point however, there are basically two main forks in the road to digital for most organizations:

There is the ‘bolt-on’ strategy, which typically means adding a few new digital channels to existing touchpoints — typically social and mobile — and maybe creating an associated but minor sideline business with some digital revenue.

Then there is the ‘digital transformation’ approach to digital…

View original post 961 more words

Advertisements

About plerudulier

Primarily interested in interacting and engaging with people about issues related to profession but also charity, environment, ... you get the idea.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

iROCBlog

L'information Revisitée et Ouverte aux Citoyens

Thierry Borne

RIEN N'EST IMPOSSIBLE

Le Monde selon Jane

Très politiquement et surtout très incorrect...

ecosphere

Medias et économie numérique par les chiffres, les idées et les rencontres

La cybercriminalité

All about cybercriminality

800.000 feignasses!

800.000 enseignants : 6 mois par an? 20h par semaine? Non!

Electrek

Charge Forward

Me & My SharePoint [FrontEnd]

© Christian Stahl - All about SharePoint branding & customizations

La Petite Espagne de la plaine saint denis

L'immigration espagnole à Saint-Denis / La emigración española a Francia

Valeurs de la culture

Carnet de recherches de Dominique Sagot-Duvauroux

Papilles en Balade

Dans ma cuisine, dans mes balades, en Bourgogne et ailleurs... Suivez mes papilles !

J'ai pris parti

A gauche toute!

dominik schachtsiek

My website more focussed on expertise - less opinionated as www.opinionated-alchemist.com

The Travelographer and Me

He does photos, I do words

Pensée positive, Un peu de sens ...

Positiver , nuancer, se decupler.

panta rei

les dits de la clepsydre

Pogoer 2.0: Wes Eichenwald's blog

Hoping optimism prevails in the end

a fresh drawing everyday

since october 2010, I´m posting a sketch per day

%d bloggers like this: