i think, therefore i instagram. cyberpunk novelist j.g. ballard, predicted social media in i-D 27 years ago [i-d.vice.com]
2014 may not resemble the sinister visions conjured by the dystopian literature of the mid to late 20th century, but that’s not to say none of its dark futurism has come true. Society may not have become as brutal and amoral as Burgess conceived, or as tyrannically governed as the picture Orwell painted, but our ever-growing obsession with documenting and curating every aspect of our lives online was something predicted on the very pages of i-D by esteemed and controversial cyberpunk author J. G. Ballard in The Fear Issue, No. 53, November 1987.
Psychologist and Noble Prize winner Professor Daniel Kahneman has made the claim that we, the ‘Instagram generation’ now “experience the present as an anticipated memory.” How many of us now construct situations purely for the purposes of exhibiting it to others, writing ourselves favourable scenes purely for the sake of the audience? Furthermore, as a result are we losing sight of how to enjoy ourselves in the moment, more concerned with a desire to give a good show?
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